Keys to purchasing leads from Zillow

Maintaining a solid online presence is the utmost requirement to succeeding in the real estate business today. For a real estate agent, it is very important to be active on various networks. As such, Zillow is the largest database of online real estate agents, buyers, and sellers and connects all of them. Therefore, it is…

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How to Analyze the Best County or Sub-Division to Farm

Geographic farming has remained one of the most effective techniques to find and sell real estate listings. However, in order to earn maximum benefit from farming, it is important that a real estate agent selects the best location after careful evaluation. Just like real farming, the success of geographic farming highly depends on where you…

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Branding Yourself as a Top Real Estate Agent

It is said that products are developed in factories but brands are created in a consumer’s mind. The aim of a product and service is more or less the same: to satisfy the basic need of a user. The factor that differentiates between two different businesses is the brand’s image. It is thus, very important…

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How to Use Facebook to Get More Leads

Real estate industry has become highly competitive over the past few years because of the career and wealth-building opportunities it offers to the real estate agents. We have seen a rapid increase in Atlanta real estate agent careers advertisements being published by real estate firms that are looking for top real estate producers to stay…

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Is Email Marketing a Useful Tool for Real Estate Agents?

You must have heard about email marketing, but if you’re not sure about its usefulness to a real estate agent, this post is for you. Over the past few years, real estate marketing has completely transformed. Techniques that were used almost ten years ago have been replaced by newer prospecting and marketing methods, particularly social…

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How to Choose the Best Specialty as a Real Estate Agent

When I started my real estate career almost 25 years ago at Platinum Real Estate, I decided to serve the masses. I served both residential and commercial clients and helped them find their dream homes or perfect corporate facilities. But being a full-service real estate agent required great amount of hard work and dedication. Today,…

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Top Mobile Apps for Real Estate Agents in Atlanta

The real estate agents in Atlanta always face the challenge to increase their time on the road by making their office mobile. This is surely a demanding task, but in recent times there are many amazing mobile Apps available which will greatly assist you in managing your time and set you apart from other real…

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The Process of Closing a Short Sale in Atlanta real estate

Short sales take place when properties are sold for much less than is owed, leaving negative balances or sale proceeds. Such sales are conducted like most other real estate sales, but the lenders of the sellers are highly involved in the whole closing procedure. Following is the proper process of closing a short sale deal…

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