The Christmas season has started, and it is time to develop highly effective real estate marketing ideas for this time of the year.
Many agents believe that the Christmas period is somewhat slow in terms of house sales as everyone is busy preparing for their Christmas dinner. However, that is not the case at all, and this is the perfect time to actively promote your business to both past clients and future prospects. The holidays can give you a great opportunity to generate the best leads and even rack up a few sales at the same time.
All of this is only possible if you come up with and implement a few amazing real estate Christmas marketing ideas for the coming season:
1. Participate in the Festivities
This is one of the most effective real estate marketing ideas this Christmas season. Not only will it show your support to the local community, but it will enable you to stand out as well. You might consider sponsoring a Christmas event in which you will get a chance to highlight your brand. People having fun tend to remember the individuals who made it happen. Once the holidays are over, they might approach you for their real estate concerns.
2. Distribute Calendars and Other Marketing Material as Free Giveaways
Using the holiday season to distribute your marketing collateral is a century-old tradition. Since Christmas also heralds the new year, calenders and diaries make an ideal gift. When your potential clients will have your calendars in their offices and jot down their notes in the diaries you give them, your brand will automatically get the recognition it deserves.
3. Voting Contests
People have a lot of free time on their hands during the holiday season. This means they are very active on social media and the images and pictures of your listings will likely get more views when compared to ordinary working days. You can hold a voting contest for the properties in your portfolio to ensure even greater visibility.
4. How About a Do-It-Yourself Holiday Decorating Guide?
If there is one thing that people just simply love to do during this season, it is putting up decorations. You can use your social media, YouTube, and website presence to create multiple DIY decoration guides. You can share them on multiple online forums as well in order to guide people to your site. Just make sure that all the images and videos bear your brand name and logo!
5. Give Back to the Community at Large
Your business is closely linked to the community and this is why it is very important that you take the time to give back to them by taking care of its underprivileged members. You can start a canned food drive or use your office as a drop off point for old toys that you can send to the local children’s hospital.
Conclusion
You can visit my site for additional information regarding real estate Christmas marketing ideas or you can write to me at lutherragsdale@me.com.
