Prospecting

Pros and Cons of Buying Zillow Leads

If you are interested in building a lucrative career in the real estate industry, it is very important to use every tool at your disposal. This holds particularly true if you have gone through the trouble of investing your valuable time, effort, and money to become a licensed real estate agent. As more and more…

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The Best Ways for Real Estate Agents to Advertise on Facebook

All real estate agents must familiarize themselves with Facebook marketing, so that they can advertise successfully on the social media platform. It isn’t always easy to get results from Facebook marketing, and with the recent updates made to the News Feed on Facebook, things aren’t going to get easier. Facebook Ads are the best investment…

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The Best Ways Real Estate Agents Can Engage Consumers on Facebook!

As a real estate agent with more than 27 years of experience in the industry, I know a thing or two about the best ways real estate agents can engage consumers on Facebook. If you are trying to generate leads and attract more clients on Facebook, it is imperative that you have a professional Facebook…

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Why Create a Real Estate Facebook Page to Target More Leads?

You may think all you need to market your real estate business online is your website, but with the rise of social media, online marketing dynamics have drastically changed. Now your Facebook page is also one of the most effective conversion tools as a real estate agent. The social media giant gets more than 1…

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Identifying Relevance with Facebook Marketing: What Real Estate Agents Should Post on their Facebook Pages

Ask any real estate agent about the best way to market real estate on social media, and they will go off on a list of things you should be doing, without telling you anything of substance. I have been in the real estate business for over 27 years, so know instantly when someone is trying…

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How to determine a subdivision turnover ratio? How many homes sales occur in the area per year?

The real estate business has different types of farms, relating to any sub division of a demographic group. They can include different professions, out of state owners, cultural groups and many more types. A farm in real estate helps in dividing the different market present locally. It helps an agent to focus on a specific…

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3 Smart Tactics for Online Real Estate Prospecting

Time and again I see real estate agents telling stories of how their prospecting efforts never get them any real estate deal and how frustrated they feel by repeating the same process every day. In most cases, wrong choice of prospecting medium and method is the basic reason of failure. The real estate industry has…

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Building a Robust and Effective Real Estate Prospecting System

Those who fail to plan, they plan to fail. This saying holds true for real estate prospecting. I have been in the Atlanta real estate industry for more than 25 years now, and I am yet to see a successful real estate agent who doesn’t plan his/her activities. In my opinion, real estate prospecting is…

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Real Estate Prospecting: How To Create A Direct Mail Program

Even though the internet and social media are all the rage these days, traditional real estate prospecting techniques, such as direct mails and open houses, are still helping many real estate agents find attractive real estate deals in Atlanta. I have been using these traditional prospecting methods in combination with new, innovative techniques, such as…

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3 Tips for Choosing the Right Real Estate Prospecting Method

When I started my career as a real estate agent 25 years back, I experienced that not all real estate prospecting methods delivered me similar results. There were times when cold calling brought me the maximum number of clients, while sometimes I found million-dollar worth real estate deals from expired listings. In the process of…

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